Monday, December 13, 2010

YouTube Launches Trends Page to Highlight Popular Videos

YouTube Trends, a destination for daily insight into the zeitgeist of the world's largest video site.

The idea for YouTube Trends started with desire to find new ways of identifying the viral and newsworthy content people love to share and packaging it in an easy to digest format. With over 35 hours of video now uploaded to YouTube every minute, we wanted one place to distill the videos people were sharing and discussing with their friends as well as understand what YouTube could teach us about our culture and current events.



What you can find on YouTube Trends:

  • New algorithmically-generated feeds that highlight trending videos and topics.
  • A twice-daily collection of videos called "4 at 4" drawn from those feeds and from top video curation sites around the web.
  • A blog with more in-depth and contextual explorations of videos, trends, and cultural phenomenon as seen through the lens of YouTube, using YouTube’s own internal data.
  • And a brand new dashboard that allows you to quickly explore what’s popular in different cities in the United States and in countries around the world, as well as within specific demographic sets.
Trends will also have billboard-style charts, cool data visualizations, and features highlighting what the YouTube ecosystem can tell us about major events as they unfold. YouTube was not just be entertained and informed, but also as place that can help us understand more about the world we live in and the people we live in it with. And that’s what YouTube Trends is all about.



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